Herb Greenberg  |  On the Street

Herb Greenberg | On the Street

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Herb Greenberg  |  On the Street
Herb Greenberg | On the Street
Buried in Starbucks' 10-K
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Buried in Starbucks' 10-K

It's what's beneath the surface, but buried in plain site, that sometimes matters. Will this one?

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Herb Greenberg
Dec 14, 2024
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Herb Greenberg  |  On the Street
Herb Greenberg | On the Street
Buried in Starbucks' 10-K
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(If you’re not yet among the growing number of premium subscribers to Herb On the Street and my Red Flag Alerts, and wonder why you should subscribe, I explain right here. My prices for new customers are going up to $300/year and $50/month on January 1.)


I don’t need to rehash what’s going on at Starbucks SBUX 0.00%↑, with a new CEO and a new strategy.

Today’s tale centers on this one new tidbit from the company’s recently filed 10-K, which is easy to miss, but there for all to see…

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